You're here because nothing else worked. Good choice.

We help drive demand and maximize inbound revenue for B2B tech companies at scale.

Trusted by industry leaders

How we work

Ever feel like you’re throwing tactics at the wall to see what sticks? We get it, but that’s not how we operate. We have a channel-agnostic approach, and if you’re wondering what that means, it’s that we’re not tied down to any one tactic or channel. We start with your problem and design a custom path to scaling your inbound revenue. That way, you don’t risk wasting your budget.

Strategy

We’re here to solve why your current GTM strategy isn’t cutting it. We dive deep, mapping out your ICP, positioning, targeting, and messaging so you get demand creation that’s built for your audience — not guesswork.

Measurement

Basically, we’re done with vanity metrics that lights up dashboards but don’t move the needle. We measure what matters. Our data-driven approach keeps us on track to hit real revenue goals that impact your bottom line.

Execution

If you’re looking for a team that knows the ins and outs of B2B, that’s us. Our channel-agnostic experts bring precise execution and strategic creativity, giving you a competitive edge without missing a beat.

Process

If you’re used to trial and error, you'll be happy with our tried-and-true process. From launch to optimization, it’s designed to find what works fast. We're constantly testing, pivoting, and leveling up to keep you ahead.

Let's change things up

The truth is we found ourselves tired of surface-level stats and flashy numbers. That’s why our unique approach is all about driving growth that you can actually measure, where every strategic decision is tied directly to your revenue goals. And here’s the kicker – our team isn’t rewarded for time spent but for the real, bottom-line results we deliver to your business.

Traditional way

Our way

Mindset

Vanity metrics

Revenue-focused

Approach

In-platform operations

Growth-focused decision making

Execution

Execution without strategy

Strategy first, then execution

Function

Marketing as a cost-center

Marketing as a business driver

Focus

Incentivized to spend hours

Incentivized on business growth

Our new way of working

Our unique approach prioritizes tangible results over superficial metrics, driving revenue through strategic decision-making. Our team is incentivized not by hours spent, but by the measurable growth we bring to our clients' businesses.

Traditional way

Our way

Mindset

Vanity metrics

Revenue-focused

Approach

In-platform operations

Business-centered decision making

Execution

Execution without strategy

Strategy first, then execution

Function

Marketing as a cost-center

Marketing as a business driver

Focus

Incentivized to spend hours

Incentivized on business growth

Industry leaders trust us

See how our custom strategy and execution have helped these industry leaders level up – real results, no shortcuts.

I have used demand gen agencies around the world, several of them well-known premium agencies. But SparkForce outcompeted everything I ever tried as a CMO. The level of collaboration between the members of our assigned team, and the level of integration of their services, is the best there is.

Rasmus Skjoldan

CMO

Working with SparkForce has been a truly amazing journey so far. We’ve worked together for just over half a year, and it’s really revolutionized the way we’re able to push out not only volume but also quality in terms of ads, particularly on the social channels. We came from a bit of anarchy in our go-to market and that required a whole new way of thinking, and SparkForce’s agility hit the head on the nail.

Stefan Riberio Jensen

VP Demand & Growth

Sparkforce has been an invaluable partner for our growth. Their deep understanding of the intricacies of the B2B SaaS market, combined with a strategic focus on driving revenue, has consistently guided us toward achieving our business objectives. They’re flexible, channel-agnostic, and always find the right solution, no matter how complex the challenge. Most importantly, we trust their expertise and feel confident in their recommendations.

Agne Valatkaite

Head of Revenue Operation

Everything has been fulfilled. Everything from video production to website production. Casper and the team are just awesome people to work with.

Morten Klank

CEO

SparkForce has supported us in implementing the strategy and has challenged us to optimize in ways we hadn’t thought of, which keeps us constantly evolving and able to do things better than before.

Sophie Klintrup & Katinka Sverker Brøndrum

Senior Marketing Manager & Marketing Manager

Having a partner who understands our industry and niche was a game-changer. The subject matter experts at SparkForce had valuable knowledge about the type of B2B we are, which gave us a lot of trust in the setup.

Tobias Tvede Friis

Marketing and Brand Experience Manager

Working with SparkForce was decisive for the fast results we got. With the help of their talented team, we were able to quickly establish a market position and attract not only the right companies but also the right people within them. We got exactly what we were looking for in a collaboration with an external agency—a very effective kickstart.

Frederik Fuglsbjerg

Product Marketing Manager

Working in the marketing field myself, I have high expectations from our partners. SparkForce managed to exceed them—they are an amazing team with an amazing mindset. They prove that true marketing is all about flexibility and adaptability.

Philip Mahler

Chief Marketing Officer

Working with digital flows, we don’t take digital marketing for granted. SparkForce quickly became a trusted partner in developing our marketing strategy. They offered us customized solutions and expert advice that made a true impact on the way we approach customers.

Niclas Agdenika

CEO & Co-founder

Working with Sparkforce was a great experience for us. What impressed me most was their team structure — they brought in specialists for each aspect of the project. Everyone on the team acted as proactive strategic partners, never afraid to challenge us and always coming forward with valuable suggestions. I highly recommend Sparkforce for anyone looking to elevate their B2B digital marketing efforts.

Alexia Gore Nielsen

Head of Marketing

I have used demand gen agencies around the world, several of them well-known premium agencies. But SparkForce outcompeted everything I ever tried as a CMO. The level of collaboration between the members of our assigned team, and the level of integration of their services, is the best there is.

Rasmus Skjoldan

CMO

Working with SparkForce has been a truly amazing journey so far. We’ve worked together for just over half a year, and it’s really revolutionized the way we’re able to push out not only volume but also quality in terms of ads, particularly on the social channels. We came from a bit of anarchy in our go-to market and that required a whole new way of thinking, and SparkForce’s agility hit the head on the nail.

Stefan Riberio Jensen

VP Demand & Growth

Sparkforce has been an invaluable partner for our growth. Their deep understanding of the intricacies of the B2B SaaS market, combined with a strategic focus on driving revenue, has consistently guided us toward achieving our business objectives. They’re flexible, channel-agnostic, and always find the right solution, no matter how complex the challenge. Most importantly, we trust their expertise and feel confident in their recommendations.

Agne Valatkaite

Head of Revenue Operation

Everything has been fulfilled. Everything from video production to website production. Casper and the team are just awesome people to work with.

Morten Klank

CEO

SparkForce has supported us in implementing the strategy and has challenged us to optimize in ways we hadn’t thought of, which keeps us constantly evolving and able to do things better than before.

Sophie Klintrup & Katinka Sverker Brøndrum

Senior Marketing Manager & Marketing Manager

Having a partner who understands our industry and niche was a game-changer. The subject matter experts at SparkForce had valuable knowledge about the type of B2B we are, which gave us a lot of trust in the setup.

Tobias Tvede Friis

Marketing and Brand Experience Manager

Working with SparkForce was decisive for the fast results we got. With the help of their talented team, we were able to quickly establish a market position and attract not only the right companies but also the right people within them. We got exactly what we were looking for in a collaboration with an external agency—a very effective kickstart.

Frederik Fuglsbjerg

Product Marketing Manager

Working in the marketing field myself, I have high expectations from our partners. SparkForce managed to exceed them—they are an amazing team with an amazing mindset. They prove that true marketing is all about flexibility and adaptability.

Philip Mahler

Chief Marketing Officer

Our three growth pillars

Here’s how we turn your goals into measurable growth:

Growth strategy

Before jumping into tactics, we start with the big picture: a growth strategy tailored to your business. We dig deep to understand your ideal customers, identify how to reach them, and create messages that convert curiosity into committed customers.

Paid ads

We’re all about ROI-focused ads. From Google to LinkedIn, we build and target paid campaigns to get you seen, attract high-quality leads, and drive consistent growth – with every ad tailored to your business.

Content and creative

Whether it’s blog posts, ad copy, creatives or full-fledged video campaigns – we create content that’s as engaging as it is effective. Our content is not just space filler, they help position you as an industry leader, sparking interest and broadening your reach.

Our process

0

1

2

3

4

01

Free audit

Before we dive in, we’ll conduct a free audit of your current marketing. We’ll review your landing pages, ads, tracking, and everything in between to see if we’re a match made in growth heaven.

02

Strategy workshop

Next, we host a three-hour workshop to define the path forward. You’ll walk away with a comprehensive, 20-30-page strategy deck detailing recommended tactics, so you can either let us steer the ship or take it from here with a plan in hand.

03

Kick-off

In the kick-off session, we finalize the strategy, set expectations, align goals, and map out roles and responsibilities to ensure everyone’s ready to roll within four weeks.

04

Execution

This is where the magic happens – or, shall we say, where sparks start flying. Our team monitors and optimizes your ad accounts daily, using CRM insights and real-time business metrics to ensure every move drives your growth forward.

Sparks are flying

After six months of working with SparkForce, our clients have experienced results like:

70%

Increase in weighted pipeline

30%

Decrease in cost per qualified lead

50%

Decrease in CAC payback period

See our customer cases

Working with SparkForce has revolutionized how we distribute ads, both in volume and quality. We chose them because of their agility – their fast operations hit the nail on the head when dealing with last-minute requests.

Stefan Ribeiro Jensen

VP of Demand & Growth, Templafy

FAQs

Need a fast answer? You’re in the right place! And if it’s not here, just reach out – we’re here to help.

What’s a tactic, anyway?

Think of tactics as the building blocks of your marketing strategy. It’s the specific actions we take to hit your goals, like running LinkedIn or Google ads. For the full scoop on our tactics, check out our pricing page.

How do we keep in touch?

We keep things moving with a dedicated Slack channel just for you, plus weekly or bi-weekly check-ins to stay on top of everything.

What if you need new content?

We’ve got you covered! Our in-house team can whip up copy, creatives, and video content to suit your strategy, designed to make your brand stand out.

What’s the commitment period?

We recommend at least six months to see some real growth, but after that, it’s totally up to you. Want to wrap up early? Just give us a month’s notice.

Do you charge by the hour?

Nope! At SparkForce, we work on a fixed rate that covers all the expertise, time, and tactics you need. No hourly fees, no surprise charges – just a clear path to results.

What’s your reporting like?

Our reporting lives on a single, easy-to-use dashboard powered by funnel.io, bringing together all your GTM programs.

Can we switch tactics on the go?

Absolutely. If something’s not working, just say the word, and we’ll pivot tactics month to month, at no extra costs.

Who’ll be your main point of contact?

You’ll be teamed up with a Growth Lead who’ll be your go-to for strategy and execution – all seasoned pros in B2B marketing.

Still have questions?

Resources

Want to level up? Here’s where you’ll find it all: blogs, success stories, webinars, and even episodes from our Marketing Corner podcast. We’ve also got a special social selling course to help you master LinkedIn.

January 22, 2025

Right Pricing for the Right Audience

It’s time to stop seeing pricing and marketing as two separate silos and start making them work together.

November 27, 2024

The SaaS VC landscape of 2025 with Nicolaj Højer & Mathilde Lyet

What’s next for B2B SaaS funding in 2025? This is a must-attend if you’re a commercial leader, CMO, or CRO.

August 28, 2024

Demand generation ‍done right

Find the perfect LinkedIn campaign setup for scaling your business in our webinar.

View all resources

Ready to ignite the spark?

Our unique approach has helped 40+ companies create and capture leads to increase revenue. Contact us below to book a strategy call today.